Pragmatic Marketing
  

Upcoming events

  • Pragmatic Marketing Seminars in Boston, MA: Practical Product Management and Living in an Agile World

    • 13 Feb 2012
    • 8:30 AM
    • 15 Feb 2012
    • 4:30 PM
    • Boston, MA

    February 13-15, 2012 in Boston, MA

    Practical Product Management and Living in an Agile World

    Are you new to Product Management and don't know where to start? Does your Product Management function need more structure and process?

    Emphasizing market-driven techniques, this two-day Practical Product Management or three-day (with Living in an Agile World) seminar analyzes critical product management and marketing activities in detail using the Pragmatic Marketing Framework.

    Who should attend?
    Regardless of title, you should attend if you make decisions about what to build and who to build it for, product direction or strategy, functionality, or taking the product to market. 

    Seminar fees
    $1,595 US per person for the 2-day Practical Product Management seminar.

    $2,195 US per person for the 2-day Practical Product Management with the 1-day Living in an Agile World.

    Register for Practical Product Management and Living in an Agile World

    Location
    Doubletree Hotel Boston - Bedford Glen

    Show details

  • Pragmatic Marketing Seminars in Boston, MA: Practical Product Management and Requirements That Work

    • 13 Feb 2012
    • 8:30 AM
    • 15 Feb 2012
    • 4:30 PM
    • Boston, MA

    February 13-15, 2012 in Boston, MA

    Practical Product Management and Requirements That Work

    Are you new to Product Management and don't know where to start? Does your Product Management function need more structure and process?

    Emphasizing market-driven techniques, this two-day Practical Product Management or three-day (with Requirements That Work) seminar analyzes critical product management and marketing activities in detail using the Pragmatic Marketing Framework.

    Who should attend?
    Regardless of title, you should attend if you make decisions about what to build and who to build it for, product direction or strategy, functionality, or taking the product to market. 

    Seminar fees
    $1,595 US per person for the 2-day Practical Product Management seminar.

    $2,195 US per person for the 2-day Practical Product Management with the 1-day Requirements That Work seminars.

    Register for Practical Product Management and Requirements That Work

    Location
    Doubletree Hotel Boston - Bedford Glen

    Show details

  • Pragmatic Marketing Seminars in Philadelphia, PA: Practical Product Management and Requirements That Work

    • 02 Apr 2012
    • 8:30 AM
    • 04 Apr 2012
    • 4:30 PM
    • Philadelphia, PA

    April 2-4, 2012 in Philadelphia, PA

    Practical Product Management and Requirements That Work

    Are you new to Product Management and don't know where to start? Does your Product Management function need more structure and process?

    Emphasizing market-driven techniques, this two-day Practical Product Management or three-day (with Requirements That Work) seminar analyzes critical product management and marketing activities in detail using the Pragmatic Marketing Framework.

    Who should attend?
    Regardless of title, you should attend if you make decisions about what to build and who to build it for, product direction or strategy, functionality, or taking the product to market. 

    Seminar fees
    $1,595 US per person for the 2-day Practical Product Management seminar.

    $2,195 US per person for the 2-day Practical Product Management with the 1-day Requirements That Work seminars.

    Register for Practical Product Management and Requirements That Work

    Location
    Doubletree Hotel Philadelphia

    Show details

  • Pragmatic Marketing Seminars in Boston (Downtown), MA: Practical Product Management and Requirements That Work

    • 03 Apr 2012
    • 8:30 AM
    • 05 Apr 2012
    • 4:30 PM
    • Boston (Downtown), MA

    April 3-5, 2012 in Boston (Downtown), MA

    Practical Product Management and Requirements That Work

    Are you new to Product Management and don't know where to start? Does your Product Management function need more structure and process?

    Emphasizing market-driven techniques, this two-day Practical Product Management or three-day (with Requirements That Work) seminar analyzes critical product management and marketing activities in detail using the Pragmatic Marketing Framework.

    Who should attend?
    Regardless of title, you should attend if you make decisions about what to build and who to build it for, product direction or strategy, functionality, or taking the product to market. 

    Seminar fees
    $1,595 US per person for the 2-day Practical Product Management seminar.

    $2,195 US per person for the 2-day Practical Product Management with the 1-day Requirements That Work seminars.

    Register for Practical Product Management and Requirements That Work

    Location
    Metro Meeting Center Boston

    Show details

  • Pragmatic Marketing Seminar in Boston (Downtown), MA: Effective Product Marketing and Product Launch Essentials

    • 24 Apr 2012
    • 8:30 AM
    • 26 Apr 2012
    • 4:30 PM
    • Boston (Downtown), MA

    April 24-26, 2012 in Boston (Downtown), MA

    Effective Product Marketing and Product Launch Essentials

    Is your product marketing plan just a list of tactical activities? Are constant requests from Sales dominating your time and resources?

    The two-day Effective Product Marketing (or three-day with Product Launch Essentials) seminar explores the outbound marketing roles, priorities and processes that characterize market-driven technology companies. Learn how to quickly develop a convincing plan for anything from a single campaign to a strategic go-to-market initiative. 

    Who should attend?
    Product managers, product marketing managers and directors, industry marketing managers, segment managers, anyone working in field marketing and marketing communications. You should attend if you are responsible for planning or execution of programs and tools that build market share in technology markets.

    Seminar fees
    $1,595 US per person for the 2-day Effective Product Marketing seminar.

    $2,195 US per person for the 2-day Effective Product Marketing with the 1-day Product Launch Essentials seminars.

    Register for Effective Product Marketing and Product Launch Essentials

    Location
    Metro Meeting Center Boston

    Show details

 

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